BA MA Ph.D. (Tsinghua)

Professor & Dean

Research Interests

Public Diplomacy, Global Communications Theory, Comparative International Journalism

Teaching

Public Diplomacy, Opinion and Editorial Writing

Biography

Professor, Director of Public Diplomacy Research Program，Research Fellow of Center for International Communications, Manage Director of Postgraduate Program, School of Journalism and Communications, Tsinghua University. Zhou got his BA, MA, and Ph.D. at Tsinghua across the departments of Chinese Literature to Communications Studies.

He is also the general secretary of the Global Communication and Non-traditional Security Forum which was found by CASS and Tsinghua University. He is the deputy editor of Public Diplomacy Quarterly, which is the only academic magazine of public diplomacy in China. He was also the visiting scholar of the Department of State, US, 2008.

He is focusing on the Research of Public Diplomacy and Global Communications，Media and Foreign Policy Making. In 2006, He finished the Dissertation “Research on the Communication Mode of US Public Diplomacy after the Cold War. In 2002, he was the Visiting Fellow of Journalism and Media Study Center at Hong Kong University. In 2008，He was a member of Global Leading Visitors which was formed by the Department of State, United States, and specialized in Public Diplomacy Research.

His most recent publication includes Global Public Diplomacy Research, author, March 2009, Tsinghua University Press, Soft Power, and Global Communications, Co-authored with Li Xiguang, Tsinghua University Press, Beijing: 2005 , Internet Journalism: An Introduction, Co-authored with Li Xiguang, Zhongguo san xian Publishing House, Beijing: 2000.

He has published more than 20 essays in academic journals and given some speeches in such as World Culture Forum by UNESCO, Asia-Pacific Symposium on Press and Scientific and Social Progress, International Conference on “Global Communications and Non-traditional Security ”.

Since 1999, he was invited to participate in research projects on Global Communications and Public Diplomacy sponsored by the State Council Information Office of China. He was also invited to be the lecture of the training program for spokesperson in China by the SCIO from 2003.

He has been the director of the feature desk for the Chinese International Herald Newspaper by Xinhua News Agency. Now he is also the columnist and editorial writer of New Beijing Times, Guangzhou Daily, and Southern Metropolis Daily. He has published more than 500 editorials and columns.

He gives some courses in Tsinghua University, including Public Diplomacy Research (M.A course, Autumn Semester) and Editorial and Opinion Writing(B.A course，Spring Semester )